Have your cake and eat it too!

For the past 5 years there has be a growing trend towards health, and our demand for natural ingredients has skyrocketed. We want more natural ingredients in everything we put into our bodies - our foods, drinks, and supplements.

Most supplements on the market today are still using artificial ingredients, such as artificial sweeteners, artificial flavors, and artificial colours. There are two main reasons for this:

1) The costs are cheap, and

2) It’s much easier to “cover up” bitter tasting ingredients to make supplements taste great.

When we consume those supplements, we COMPROMISE by settling for artificial ingredients so that we get to drink a product that tastes great. We choose great taste over a healthy product.

Chart:

Pros: Great Taste, Cheap in price.

Cons: Not a healthy choice, proven to cause gut issues. Likely to increase sugar cravings and weight gain.

Less than 5% of supplement companies use 100% natural ingredients, including natural sweeteners, flavors and colors. The two main reasons most companies don’t use 100% natural ingredients are:

1) Natural ingredients are premium and cost more, and

2) It’s been impossible to make great tasting supplements naturally.

As natural ingredient supplement consumers we COMPROMISE when taking these supplements by consuming natural ingredients we restrict ourselves the pleasure/indulgence of consuming something that tastes great.

When we consume those supplements, we COMPROMISE by denying ourselves the indulgence of something that tastes great. We’re forced to choose our health over the pleasure of a great tasting product.

Chart:

Pros: Very Healthy. Supports improved fitness levels

Cons: Bitter [gross? Unpleasant?] taste making an unpleasurable experience for the consumer. Likely not going to make it part of their routine, so the benefits of the product are wasted

Most people want to consume natural supplements, but we also want them to taste great. This means we tend to fall into one of two groups. In group 1, people who focus on taste will lean towards a product that tastes good despite consuming nasty artificial ingredients. In group 2, people who focus on health will lean towards a product that is 100% natural, but will unpleasantly “choke” it down. Either way, people in both groups had to make a compromise. This has been a massive unsolved problem… until now.

Over the past several years, the Neurogastrology scientists (The Science of Taste perception) at Bioedge Sciences have developed a proprietary Signature Flavoring System™ that makes 100% natural supplements taste great. Finally, you no longer have to compromise by either consuming artificially sweetened and flavored supplements or nose-plugging natural supplements.

Bioedge Sciences - All Natural, No Compromising™